Bravo came to us to help launch their first scripted series, Girlfriend's Guide To Divorce. They needed to create a splash big enough to capture people's attention and get eyes on the season premiere.
We exceeded this in spades by parading several vandalized cars throughout New York City and reached over 4.7 million people and achieved over 48.5K social engagements.
The campaign led to Girlfriend's Guide To Divorce being their highest rated premiere in Bravo history.
Gold 2015 Ex Awards Guerilla/Street Marketing
Silver 2015 Clio Awards